SÃO PAULO / BRAZIL
Creation of a visual identity for DJ $ophia and her namesake event, “Baile da DJ $ophia.” With a strong influence from 90s and 2000s hip-hop and R&B, DJ $ophia’s “girly” identity and her party are based on bold colors, shiny materials, and unique textures.
More than just a party, the Baile da DJ $ophia is a space dedicated to hip-hop, Black, and peripheral culture. It also serves as a platform to highlight female and independent talent in the national rap scene.